Art direction and design (with GHAVA) of Miller Union’s logo including signage, menus and printed collateral materials. A stamp and recycled paper based identity was developed for on site printing to accommodate daily menu changes.
GHAVA was approached by Michael Greene, former President and CEO of the National Academy of Recording Arts and Sciences (Grammy Awards), to develop the brand identity for myMuse including: logos, business cards & letterhead, website, mailers, posters, power point presentations and promotional videos.
By exploring the basic principles and properties of simple machines, an analogy is drawn between the ease of use and seamless integration of Nokia products into everyday life. Small experiments are captured in a stylized manner while hinting at subtle themes of connectivity. The interaction of a hand cranking a bike or a stream of air keeping a ping pong ball afloat evokes the memories of science class in an elementary schoolroom.